Nothing, is the answer.
Most of the social media types I know are also huge music fans, so I did not want this event to pass by you without at least being able to say that we warned you about it.
This Saturday night, friend of the Report (and founder of another cool local music event that we are going to tell you more about soon: An Under Cover Weekend) Michael Tomko is bringing us the Indie Rock Ice Cream Social at the Firebird.
-written by Greb Bussmann on July 7th, 2011
By Jason Gonulsen - Special to Metromix
The 5th annual Indie Rock Ice Cream Social is happening at The Firebird on Saturday, and if you’re not familiar with the event, it’s as simple (and awesome) as its name suggests: you eat ice cream and listen to some rock ‘n’ roll. Sounds like summer, right?
Well, for starters, the ice cream is free, provided by the good people at Serendipity Homemade Ice Cream. You buy a ticket, you’re gonna get your sweets. I’m not sure I remember the last time I ate ice cream and listened to live music, but the idea sounds grand, especially with the temperatures on the rise. (Oh, and The Firebird has a new air conditioning system, so you won’t be racing to finish your treat while it melts.)
Posted on July 7, 2011 - Written by Scott Allen
Seriously, who doesn’t like ice cream? You’d be a supreme curmudgeon not to enjoy this summer time favorite. Plus, St. Louis has a plethora of independent ice cream establishments making yummy concoctions to beat the heat. So, when organizer Michael Tomko decided to combine ice cream with rock ‘n roll, an event was born.
Presented by Tomko Bomb Co. and 88.1 KDHX and now in its fifth annual year (with one year off for reflection), the Indie Rock Ice Cream Social will sweeten up the space at The Firebird this Saturday, July 9.
Originally organized in 2006 as a promotional vehicle for his former band, Gentleman Auction House, the event took on a life of its own, so much so that Tomko won’t let it die. He says,
“There is nothing like hundreds of St. Louis music fans slammed up against the stage with a beer in one hand and a sundae in the other.”
Over the years the event has featured local bands and up and coming bands from around the country. In 2007, the band Canada (actually from Ann Arbor, MI) officially released their live performance from the Indie Rock Ice Cream Social. Further, two years ago Chapel Hill, NC based Lost In The Trees, scheduled to play LouFest next month, had their first performance in St. Louis at the event.
On Saturday, doors open at 7:30 p.m. while admission is $10 for those 18 and up allows you in to see live music from JC Brooks and The Uptown Sound, The Breaks and Bear Hive while DJ Chris Bay provides the remainder of the evening’s soundtrack.
By Christian Schaeffer Thursday, Jul 7 2011
You have to hand it to local impresario Mike Tomko — when he creates an event, he makes it memorable, whimsical and annual. He’s getting ready to announce the lineup for this fall’s An Under Cover Weekend, but in the meantime Tomko will host the fifth annual Indie Rock Ice Cream Social. The event is as simple and delicious as it sounds: Three bands play loud, live music while showgoers gorge on free ice cream from those rock salt rock stars at Serendipity Homemade Ice Cream. This year, Chicago’s ever-rising JC Brooks & the Uptown Sound will perform rhythm-and-soul tunes alongside locals the Breaks and Bear Hive (in its debut show). KDHX DJ Chris Bay (who rocks the mic on Gold Soundz every Friday night) will distract you from your ice-cream headaches in between sets.
-via The Riverfront Times